Abaphandi kwiYunivesithi yase-Indiana abanelisekanga ngumbono we-tweeting photoshops zabalingisi babo abathandayo kwi-goofy poses ide ibe iyadika: bafuna ukwazi ngoba abantu batyale imali kolu luvo, imifanekiso, kunye neziqwenga zomxholo. Kwaye banemali ephantsi nje kwesigidi seedola- $ 919,917, ukuchaneka- kwisibonelelo semali kwisiseko seNzululwazi yeSizwe ukwenza ukuba kwenzeke.
Isibonelelo, esanikezelwa kwiFil Menczer kunye neqela elivela kwiZiko leYunivesithi yaseIndiana kwiiNethiwekhi eziNzima kunye noPhando lweeNkqubo NSF ehlotyeni ka-2011, isetyenziselwa ukuxhasa ngemali iprojekthi ebizwa ngokuba Inyaniso (kwaye ewe, kunjalo wayenjalo ebizwa ngoNyaniso lukaStephen Colbert). Inkqubo ivavanya amawaka ee-tweets ngeyure ukuchonga ukuvela kwezinto ezintsha kunye nezikhulayo zomsebenzi ngeenxa zonke kwiimvumba ezahlukeneyo, ngethemba lokufumanisa indlela i-memes esasazeka ngayo ngeTwittersphere kwaye yintoni enokubangela ukuthandwa kwabo kunye nokwehla.
Ukuze wenze oku, inkqubo yeNyaniso iya kuqokelela ii-tweets ngexesha lokwenyani ngokusebenzisa le nto bayibiza ngokuba yi-gardenhose, kwaye emva koko uhlalutye ezo tweets usebenzisa indibaniselwano yokombiwa kwedatha, uhlalutyo lwenethiwekhi yoluntu, kunye neemodeli zonxibelelwano ezintsonkothileyo, konke oku kunyuswa kukudilizwa kwabantu. Baceba ukusebenzisa ii-algorithms zabo ukufumana i-smears zopolitiko, i-astroturfing, ulwazi olungelulo, kunye nolunye ungcoliseko lwentlalo olunokwenzakalisa uluntu ngokubanzi kwiingxoxo zezopolitiko kwi-Intanethi.
Nangona kunjalo, inyani ngelishwa isebenza kuphela ngenani elimiselweyo lee-hashtag kunye namagama aphambili, uninzi lwazo zezopolitiko ngokwendalo. Ukuchwetheza kwi # UDonaldGlover4Spiderman , umzekelo, ayikubonisi nto — kodwa ukuba uchwetheza #tcot, emele ii-Conservatives eziphezulu kwi-Twitter (kwaye inkwenkwe bona Andonwabanga sisigidi seedola kwimali yesibonelelo esiya kwialgorithm yemidiya yoluntu), ufumana zonke iintlobo zeemephu kunye neegrafu ezitshatiweyo yevolumu ye-hashtag ekuhambeni kwexesha. Ke ukuba ufuna ulwazi malunga Intoni inkcubeko ethile ye-pop yile, Yazi iMeme yakho kusenokwenzeka ukuba lelona ukubheja kwakho kubhetele.
Ngelixa le nkqubo ingayi kukuxelela ukuba i-tweet iyinyani-oko kukuthi, ngamagama kaColbert, ayinyani ngokunganyanzelekanga kodwa kuvakala ngathi inokuba yiyo- abadali banethemba lokuba indawo izakuba luncedo njengenkonzo yoluntu ngelixa qhubeka nokwenza i-algorithms yazo.
Ndiyathemba ukuba uluvo olwahlukileyo, ubalo, kunye nokubonelela esikubonelela ngedatha kuya kukunceda wenze eyakho ingqondo malunga neememes ezithile, I-FAQ yabo ifundeka . Yima, kodwa ukuzama ukusebenzisa ingqiqo yinto esifaka engxakini kwasekuqaleni! Ngokuqinisekileyo nge-1 yezigidi zeedola ungasixelela ukuba sicinge ntoni, akunjalo?
(nge Dot yemihla ngemihla )
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